Adobe: Consumers spent $10.8 billion on Cyber Monday, $109.8 billion so far this holiday season | Adobe.
How much did people spend on Cyber Monday?
U.S. shoppers spent $10.7 billion on Cyber Monday, according to Adobe Inc., less than the $10.8 billion a year earlier and missing Adobe’s estimate of $11.3 billion. But Adobe said that it still remains the biggest shopping day of the year.
How much did the US consumers spend on Cyber Monday 2020?
Adobe has released new data showing that US consumers spent $10.7 billion on Cyber Monday, making it the biggest online shopping day of the year.
Do customers spend more on Black Friday or Cyber Monday?
Consumers Spent Less on Black Friday and Cyber Monday Sales in 2021. The Adobe Digital Economy Index revealed consumer spending for Cyber Monday was down 1.4% year-over-year (YoY). And for Black Friday it was down 1.3% YoY at $8.9B vs $9B (2020).
How much did Americans spend on Black Friday Cyber Monday in 2019?
U.S. consumers spent $33.90 billion online during the five-day stretch from Thanksgiving to Cyber Monday, which was just shy of the record $34.36 billion for the same period in 2020, according to Adobe data.
How much do retailers make on Cyber Monday?
Last Cyber Monday, retailers rang up $10.8 billion in sales on the web, as more people stayed home and avoided shopping in retailers’ stores due to the ongoing coronavirus pandemic. It marked a record day for e-commerce purchases in the U.S.
How were sales on Cyber Monday?
Cyber Monday sales were down 1.4 percent year over year, according to a report from Adobe Analytics. Shoppers spent $10.7 billion this year, $100 million less than the $10.8 billion consumers spent in 2020.
How much was spent on Black Friday?
Customers spent about $8.9 billion online on Black Friday, slightly less than in 2020, and $5.1 billion on Thanksgiving, which was on par with last year, according to Adobe Analytics data, which covers more than one trillion visits to U.S. retail sites.
Is Cyber Monday still a thing?
Cyber Monday is an annual online shopping holiday that falls on the Monday after Thanksgiving. In 2021, Cyber Monday is on November 29. Cyber Monday is a bit far from the holidays once again this year. That means Cyber Monday sales will run before December even begins, but it’ll still pay to shop early.
How much do sales go down on Black Friday?
Black Friday shopping in stores drops 28% from pre-pandemic levels as shoppers spread spending throughout the season. Traffic at retail stores on Black Friday dropped 28.3% compared with 2019 levels, according to preliminary data from Sensormatic Solutions.
How many consumers shop on Black Friday?
10 to Nov. 12 and included 2,744 respondents. An estimated 158.3 million people will shop from Thanksgiving Day through Cyber Monday this year, an increase of 2 million people compared to 2020, according to the National Retail Federation.