How much money was spent on Black Friday last year?

US consumers spent $8.9 billion on Black Friday, according to data from Adobe Analytics’ Digital Economy Index. Adobe compiles its reports based on analysis of direct consumer transactions online, over one trillion visits to US retail sites, 100 million SKUs, and 18 product categories.

How much money did Black Friday make this year?

Online, retailers rang up $8.9 billion in sales on Black Friday, down from the record of about $9 billion spent on the Friday after Thanksgiving a year earlier, according to data from Adobe Analytics.

How much did Americans spend on Black Friday Cyber Monday in 2019?

U.S. consumers spent $33.90 billion online during the five-day stretch from Thanksgiving to Cyber Monday, which was just shy of the record $34.36 billion for the same period in 2020, according to Adobe data.

How much was spent this Black Friday?

US consumers spent $8.9 billion on Black Friday, according to data from Adobe Analytics’ Digital Economy Index. Adobe compiles its reports based on analysis of direct consumer transactions online, over one trillion visits to US retail sites, 100 million SKUs, and 18 product categories.

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How much money was spent this year on Black Friday in the United States?

So far this holiday season, curbside pickup is up 70% compared to 2019, or the pre-pandemic period. That year, consumers spent $7.4 billion on Black Friday, which was a U.S. record at the time.

How much was spent on Cyber Monday?

Shoppers spent $10.7 billion on Cyber Monday 2021, which is about $100 million shy of the record set in 2020.

How much does the average person spend on Cyber Monday?

The 174 million Americans who shopped between Thanksgiving Day and Cyber Monday spent an average of $335 per person during that five-day period.

What are the most popular items sold on Black Friday?

The 10 most popular products our readers bought throughout Black Friday and Cyber Monday 2021

  1. Apple AirPods Pro. …
  2. Revlon One-Step Hair Dryer and Volumizer. …
  3. iRobot Roomba i6+ …
  4. TCL 65-inch 6-Series 4K QLED Smart TV. …
  5. Crest 3D White Professional Effects Whitestrips. …
  6. Cuisinart Multiclad Pro Stainless Steel Cookware Set.

How big was Black Friday?

According to Adobe Analytics, online shopping set a record on Thanksgiving 2020 with $5.1 billion in total spending, 21.5% higher than in 2019.

How much does the average Black Friday shopper spend?

Historical Black Friday Spending Data

Year Spent per Shopper Total Spent
2016 $935.58 $646.72 billion
2017 $967.13 $679.24 billion
2018 $1,007.24 $691.48 billion
2019 $1,047.83 $718.64 billion

How much money does an average person spend on Black Friday?

Adults in the US are expected to drop a total of $148.5 billion on Black Friday and Cyber Monday, according to the latest survey data from Finder. The amount Americans are planning to spend in 2020 is up $285 million compared to 2019, with American consumers expected to spend on average $664.77 in 2020.

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How many Black Friday shoppers are there?

The trade group predicts that nearly 2 million more people, or a total of 158.3 million, will shop over Thanksgiving weekend this year, compared with last year. Still, that is down from the 165.3 million people who shopped over the same weekend in 2019, before the pandemic.